Software and Sustainability: Case Studies from Industry
Software is not just code—it’s a driver of sustainability. These case studies from Mexico and Chile show how data platforms and apps can transform industries for a lower-carbon future.
Introduction
As students, you often think of software in terms of apps, websites, or user experiences. But software also plays a critical role in sustainability: helping industries optimize processes, cut emissions, and empower users to make greener choices.
Here we look at two cases: Vasconia Group in Mexico, which used AI and big data to reduce industrial emissions, and Copec S.A. in Chile, which developed apps to promote environmental protection and clean mobility.
Case Study 1: Vasconia Group and AI-Driven Process Optimization
Challenge
Aluminum production is energy-intensive and typically generates high carbon emissions.
Solution
Vasconia Group integrated big data and artificial intelligence tools (via the Beyond Alea platform) to monitor and optimize industrial processes in their Veracruz plant.
Impact
They achieved an 84% reduction in the carbon intensity of raw materials—from 9.39 tCO₂e per ton in 2019 to just 1.46 tCO₂e in 2021.
Lesson for students: AI and analytics aren’t just for tech companies; they can be applied in traditional industries to cut emissions and drive sustainable innovation.
Case Study 2: Copec S.A. and Sustainability Apps
Challenge
Chile faces environmental risks like forest fires and the need to support adoption of electric vehicles (EVs).
Solution
Copec launched apps such as Wood Tracking (to detect and prevent forest fires) and Terpel Voltex (to help EV users plan routes and charging).
Impact
These digital tools improved environmental protection and removed barriers for sustainable mobility, supporting Chile’s energy transition.
Lesson for students: Mobile apps can go beyond convenience—they can address urgent environmental problems and empower users to act sustainably.
Conclusion
These cases show how software—whether AI-driven platforms in heavy industry or apps for environmental protection and clean mobility—can play a pivotal role in sustainability.
References
- Leal Filho, W. (2024). Sustainable Innovation: Case Studies from Product Development. Springer. (Case studies: Vasconia Group, Copec S.A.)